The New York Times announced on Thursday an agreement with Amazon that allows the tech giant to use the newspaper's content to develop its generative AI models.
This partnership comes as the media group is engaged in civil legal proceedings against OpenAI, the developer of ChatGPT, which it accuses of training its generative AI models using its articles without prior permission.
Several media groups have reached agreements in recent months with major AI companies to allow them to feed their programs with the work of their journalists.
News Corp. (publisher of the Wall Street Journal and Daily Telegraph, notably Le Monde, The Washington Post, Axel Springer (Politico, Bild, and Die Welt), Google and the Associated Press, while Mistral has partnered with Agence France-Presse.
This represents a significant development for The New York Times, which has so far refused to allow the use of its content in generative AI.
In the proceedings against OpenAI and Microsoft, the group challenges the other party's interpretation of the legal concept of fair use, which could limit the application of intellectual property laws.
The outcome of this case, and many others related to the same topic, could change the relationship between newspaper publishers and tech giants.
Furthermore, the agreement unveiled Thursday opens the New York Times to the world of Amazon and connected devices, particularly its AI-powered Alexa+ voice assistant, a crucial access for consumers as generative AI becomes increasingly prevalent.
This news sent shares of The New York Times up 1.85% around 1:45 PM GMT on the New York Stock Exchange, approaching their all-time high, reached in early December.
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